The Future is
Connected Retail

Business Combination Opportunity

November 2026

Private and Confidential
The Vision

Building the next generation of
retail infrastructure.

Where physical retail, digital commerce, media and retail intelligence
come together on one connected platform.

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The Problem

Retail is fragmented.

Physical retail, digital commerce, advertising and retail intelligence operate in separate systems
- driving higher costs, missed sales and lost revenue.

Physical retail
Expensive to scale

High setup costs, complex operations and slow deployment.

Digital commerce
Missed sales

Online and physical
shopping journeys
remain disconnected.

Retail media
Untapped revenue

Advertising and commerce operate separately, limiting monetisation.

Retail Intelligence
Limited visibility

Fragmented data makes it difficult to measure performance and optimise.

The opportunity isn’t another channel.

It’s connecting them into one revenue-generating platform.

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The Solution

Bright.Blue brings
it all together.

  • Every impressionBecomes an opportunity to engage and sell.
  • Every transactionGenerates valuable real-time data.
  • Every interactionCreates an opportunity to learn and optimise.

That's Connected Retail.

Retail
eCommerce
Media
Retail Intelligence
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Retail

Retail comes to
the consumer.

  • Rapid deployment.
    Launch in weeks, not months.
  • Connected commerce.
    Sell physical and digital products.
  • New retail locations.
    Reach consumers where they already are.
AirportsFitnessUniversitiesHotelsRetailHealthcare

Where people are. Retail follows.

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Media

Advertising that doesn’t
just show. It sells.

  • High-impact advertising.
    Reach consumers in high-footfall, high-dwell locations.
  • Connected commerce.
    Turn advertising into engagement and purchase opportunities.
  • Measurable performance.
    Track impressions, interactions and attributable sales.
Direct DOOHProgrammatic DOOHRetail Media

Retail becomes media. Media becomes commerce.

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eCommerce

Online brands,
now physical.

  • Digital brands, physical shelves.
    Bring eCommerce and emerging brands into physical retail.
  • Connected to eCommerce.
    Sell products directly from online stores like Shopify.
  • Launch in weeks, not months.
    No stores or traditional distribution needed.
ShopifyAmazonTik TokOther platforms

From online stores and social commerce to physical shelves.

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Retail Intelligence

Every interaction.
Actionable intelligence.

  • Understand Behaviour
    Footfall, engagement, conversion and purchasing patterns.
  • Optimise Performance
    Sales, inventory, pricing, campaigns and device performance.
  • Unlock Insights
    Connected reporting, customer feedback and AI-assisted analysis.

Every location becomes a source of intelligence.

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One Device.
Four Connected Channels.

ReachEngageConvertLearn
RetailSell on the shelf
eCommerceSell beyond it
MediaGet seen
Retail IntelligenceKnow what works

That’s Connected Retail.

Powered by Bright.Blue
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The business

Already live. Already scaling.

Real Locations. Real Audiences. Real Revenues.

1014
Live devices
22.6M
Monthly impressions
TBC
Monthly interactions
TBC
Monthly transactions
TBC
Brand partners on platform
TBC
Agencies on platform
TBC
Resellers on platform
15+
Monetisation opportunities per device
£ TBC
Avg. monthly Bright.Blue revenue / live device
UNITED KINGDOMLIVE NETWORK
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The business

The technology we own.

A complete, proprietary platform — from hardware to AI, payments and commerce.

Bright.Blue Europa connected retail device
IoT Connected Hardware

Our own smart retail devices, sensors and control systems

Cloud Management

Remote device, content, product and performance management

AI-Powered Software

Intelligent experiences, automation and personalised merchandising

AI-Powered Vision

Product, stock and compliance monitoring with real-time insights

Retail Intelligence

Audience, sales and campaign performance to drive higher revenue

CMS & Ad Platform

Create, schedule and measure retail media and brand campaigns at scale

Integrated Payments

Secure, flexible and global payments (Adyen and partner integrations)

Integrated eCommerce

Extend the in-venue experience online — shop, subscribe and fulfil

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The business

One platform. Multiple revenue streams.

Recurring, transactional and campaign-based income can coexist across one connected footprint.

Physical retail

Sales or contractual revenue share

eCommerce

Online transactions originated on-device

Retail media

Campaigns and advertising inventory

Product listings

Paid placement and premium visibility

Platform subscriptions

Software and device management fees

Services & activations

Creative, deployment and managed campaigns

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The business

Two channels. One connected retail network.

Acquire the venues. Monetise the audience. Grow the value of every connected device.

CHANNEL 01 · NETWORK SUPPLY
Venue Acquisition

Secure locations and operator partnerships, then deploy connected retail devices.

VenuesOperatorsPartners
MORE LOCATIONSMORE DEVICESMORE REACH
CHANNEL 02 · COMMERCIAL DEMAND
Venue Monetisation

Connect brands, agencies and resellers to audiences through retail, media and commerce.

BrandsAgenciesResellers
MORE DEMANDMORE REVENUE PER DEVICE
NETWORK GROWTHAUDIENCE REACHMARKETPLACE DEMANDNETWORK VALUE
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The business

The marketplace monetises the network.

Brands, agencies and resellers access one connected retail network to activate campaigns and products.

BRANDS
Sell products &
reach shoppers

List physical or online products, run retail media and measure sales.

Physical + online · Retail media
AGENCIES
Buy media &
activate campaigns

Book digital screens, combine media with commerce and track results.

Direct and Programmatic DOOH, Retail Media
RESELLERS
Introduce clients &
earn fees

Register opportunities, generate quotations and earn commissions on eligible sales.

Deal registration · Quotes · Commission
ONE PLATFORM · FOUR COMMERCIAL PRODUCTS
Bright.BlueConnected Retail Marketplace
Digital screen ads ·
Physical product sales ·
Online product sales ·
Customer acquisition
CONNECTED DEVICES & AUDIENCESGYMS • AIRPORTS • UNIVERSITIES • HOTELS • MORE VENUES
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The business

More demand. More revenue per device.

As the network grows, more buyers can access more audiences — creating more ways to monetise every connected device.

01
More connected devices

More venues and screens expand available audience and commercial inventory.

NETWORK SUPPLY
02
More commercial buyers

Brands, agencies and resellers bring additional campaigns and products.

MARKETPLACE DEMAND
03
More activations

Screen media, physical products, online sales and lead generation.

FOUR REVENUE ROUTES
04
Higher utilisation

More relevant campaigns and products can improve inventory fill.

MONETISATION
05
More retail intelligence

Campaign and transaction results can inform future commercial decisions.

LEARNING LOOP
06
Automation & AI

Self-service, smarter pricing and AI recommendations can support scale.

ROADMAP ENABLERS
MORE REACHMORE BUYERSMORE CAMPAIGNSMORE REVENUE POTENTIAL PER DEVICE
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The business

Built to scale. Difficult to replace.

A multi-layered moat that combines proprietary technology, exclusive venue access and compounding network performance.

Bright.Blue Blinx Bright.Blue Hyperion Bright.Blue Europa Housing
Bright.BlueCompetitive Moat
Proprietary Technology
  • End-to-end, full-stack IP
  • Hardware, software, cloud, AI
  • Continuous innovation and control
Installed Network
  • Growing estate and venue density
  • First-mover advantage in key venues
  • Retail intelligence and performance that improve with scale
Operational Capability
  • Remote monitoring and AI support
  • Field service and partner network
  • High uptime and outlet performance
Exclusive Venue Access
  • Long-term contracts with leading brands
  • Deep integration into venue operations
  • High barriers to entry for new competitors
Retail Intelligence
  • Real-time engagement and sales data
  • Audience and campaign performance
  • Drives higher revenue, efficiency and retention
Integrated Commerce
  • Retail, eCommerce, media and payments in one platform
  • Multiple monetisation streams per device
  • Higher revenue and stronger unit economics
Proprietary IP Contracted Venues Growing Network Retail Intelligence High Barriers to Entry
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Expansion

Capital-efficient global expansion.

Scale the network through standardisation, partner delivery and centralised operations.

  1. 1.Standardise

    Modular devices and documented assembly

  2. 2.Partner build

    Distributed assembly and quality controls

  3. 3.Deploy locally

    Installation and field service partners

  4. 4.Operate centrally

    Remote provisioning, monitoring and support

SPV / ASSET FINANCING VEHICLE
Funds and owns eligible device assets*

Financing and contractual terms to be validated

BRIGHT.BLUE / OPERATING COMPANY
Owns the Technology. Operates the Network. Generates Revenue.

Manages the platform, commercial partnerships, retail media, payments integration and network operations.

Venue deployment Capital-efficient Scalable & repeatable Quality & control Global rollout

* SPV funds and owns the devices, with Bright.Blue operating the network under agreed contracts.

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Expansion

From UK traction to US scale.

1,000+ devices in the UK. Targeting 20,000 devices in the US within 3 years.

3-YEAR US TARGET
20,000
US devices / planned deployment
US nationwide rolloutScale to 20,000 devices within 3 years
1,000+
UK connected devices / existing footprint
UK foundationProven model, commercial traction
Miami launchpadUS operations, assembly and partners

Target, subject to financing and execution.

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Expansion

The deployment roadmap to 2030.

A phased, capital-efficient rollout — from 120 deployments in 2026 to 19,385 devices by end-2030.

19,385
Devices in operationEnd-2030 forecast
575
Monthly installations2030 model run-rate
806
Event activationsSeparate from installed fleet
YEAR-END DEVICE FLEET
1202026
2,1752027
6,7952028
12,4852029
19,3852030
NEW INSTALLATIONS BY YEAR
1202026
2,0552027
4,6202028
5,6902029
6,9002030
OPERATING MODEL
  1. 01Partner-led assembly and field deployment
  2. 02Remote configuration and software activation
  3. 03Central monitoring, support and optimisation
  4. 04SPV asset financing – subject to availability
EIGHT TARGET VENUE MARKETS2030 FORECAST
  • Transport & Travel
  • Retail & Commercial
  • Education & Student Living
  • Health & Fitness
  • Residential & Corporate
  • Hospitality & Leisure
  • Sports & Large Venues
  • Miscellaneous

SOURCE: Bright.Blue OpCo Deployment Forecast, version 22 Sep 2025. Capacity ramp is a plan, not a committed deployment schedule.

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Expansion

Building the 2027 Deployment Pipeline.

Advanced commercial opportunities across the UK and US, progressing towards contracted and funded deployments.

MARKETDEVICESSTATUSDEPLOYMENT
UKAirports99Contract SignedQ1–Q4 2027
UKHealth & Fitness189LOI SignedQ1–Q4 2027
UKGolf Clubs50In NegotiationQ2–Q4 2027
UKHotels60LOI SignedQ1–Q4 2027
UKUniversities40In NegotiationQ2–Q4 2027
USRetail600LOI SignedQ1–Q4 2027
USResidential325In NegotiationQ2–Q4 2027
USHealth & Fitness500LOI SignedQ1–Q4 2027
USHospitals250In NegotiationQ2–Q4 2027
USUniversities300LOI SignedQ2–Q4 2027
USAirports200In NegotiationQ3–Q4 2027
TOTAL UK438devices
TOTAL US2,175devices
TOTAL 2027 PIPELINE
2,613devices

Targeted for deployment in 2027

PIPELINE BY REGION
2,613devices
  • UK438(17%)
  • US2,175(83%)
COMMERCIAL STATUS · ILLUSTRATIVE
In Negotiation865
LOI Signed1,649
Contract Signed99

ILLUSTRATIVE PLANNING PLACEHOLDERS — device allocation, commercial status and timing are unverified; not contracted backlog.

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Financials

We Earn When We Deploy. We Earn More as We Monetise.

Two complementary profit engines: one-time deployment revenue and ongoing, multi-stream monetisation.

01VENUE ACQUISITION / DEPLOYMENT (ONE-TIME)
$20,000
Device sale revenue
$6,000
Gross profit per device
30%
Hardware gross margin

One-time gross profit when Bright.Blue sells a device to the SPV.

02VENUE MONETISATION (ONGOING)
$6,080
Monthly revenue per device
$2,200
Monthly gross profit per device
36.2%
Mature-device gross margin

Ongoing gross profit from physical retail, online commerce, media, listings and retail intelligence.

KEY ECONOMICS PER DEVICE
METRICONE-TIME (DEPLOYMENT)ONGOING (MONTHLY)
Revenue$20,000$6,080
Gross profit$6,000$2,200
Gross margin30%36.2%
Annualised gross profit—$26,400
REVENUE MIX PER DEVICE (MONTHLY)
$6,080
Revenue
  • Physical products$3,143(51.7%)
  • Retail media & DOOH$1,562(25.7%)
  • Listing fees$625(10.3%)
  • Online products$548(9.0%)
  • Retail Intelligence$201(3.3%)

Illustrative mature-device economics, not current estate performance. The $20,000 device sale revenue and 30% hardware gross margin are based on the SPV purchase price and assumed margin. Ongoing revenue mix and margins are illustrative and may vary by venue, market and product mix.

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Financials

From proven momentum to global scale.

Actual performance (last 6 months) and the plan to 2030.

Actuals (last 6 months)Plan (to 2030)
ACTUALSLast 6 monthsMonthly Revenue
$0.10mApr 26
$0.11mMay 26
$0.12mJun 26
$0.14mJul 26
$0.15mAug 26
$0.17mSep 26
PLAN2026 – 2030
$7m $127m $445m $843m $1,323m
2026 (FY)2027202820292030
$2.74bn
Cumulative revenue(2026–2030)
$969m
Cumulative gross profit(2026–2030)
19,385
Devices deployed(by 2030)
35.3%
Blended gross margin(2026–2030)
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Financials

Scaling revenue. Building profitability.

2026–2030 management forecast — accelerating revenue growth with attractive projected margins.

19,385
Devices(by 2030)
$2.74bn
Cumulative revenue2026–2030 projected
$969m
Cumulative gross profit2026–2030 projected
GROSS PROFIT & MARGIN
$291m
30.0% margin
One-time marginHardware / deployment
$250m
75.2% margin
Recurring marginPlatform, media, listings, retail intelligence
$160m
16.5% margin
Transaction marginPhysical product gross margin
$969m
35.3% margin
Blended marginTotal gross margin (2026–2030)
ANNUAL REVENUE FORECAST ($M)
1,4001,2001,0008006004002000
$7
$127
$445
$843
$1,323
20262027202820292030
REVENUE, GROSS PROFIT & GROSS MARGIN
$1,400m$1,200m$1,000m$800m$600m$400m$200m$0m
RevenueGross profitGross margin (RHS)
$1,323m 35.3% $465m
20262027202820292030
40%35%30%25%20%15%10%5%0%

ILLUSTRATIVE CATEGORY VALUES — $291m ONE-TIME AND $160m TRANSACTIONAL GP ARE NOT VERIFIED. RECONCILE TO FORECAST BEFORE INVESTOR USE.

SOURCE: Bright.Blue OpCo Deployment Forecast, 22 Sep 2026.

Illustrative management forecast, not actual trading. Gross margins are before overheads, financing and non-operating items.

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Financials

Multiple revenue streams. Attractive margins.

2026–2030 projected revenue and gross margin by category — with individual stream economics clearly identified.

TRANSACTIONAL
$2.01bn
GROSS MARGIN · TBC
RECURRING
$332.2m
GROSS MARGIN · 75.2%
ONE-TIME
$398.7m
GROSS MARGIN · TBC
TOTAL FORECAST
$2.74bn
GROSS MARGIN · 35.3%
REVENUE MIX2026–2030 CUMULATIVE FORECAST
73.4%12.1%14.5%
TransactionalCommerce & campaigns
Physical RetailProduct salesGM · TBC
Online RetaileCommerceGM · TBC
Retail MediaDOOH & campaignsGM · TBC
EventsActivationsGM · TBC
RecurringPlatform & network
ListingsBrand placementGM · TBC
SoftwarePlatform feesGM · TBC
Retail IntelligenceReportingGM · TBC
Device RentalContracted feesGM · TBC
One-timeDeployment & services
Device SalesSPV purchasesGM · TBC
Activation FeesSet-upGM · TBC
ServicesIntegration & deliveryGM · TBC

Overall forecast gross margin: 35.3% ($969m gross profit / $2.74bn revenue). Individual stream margins TBC pending model detail; no stream-level rates inferred.

SOURCE: Bright.Blue OpCo Deployment Forecast, version 22 Sep 2026. Illustrative projections unless otherwise stated. MODEL FORECAST / USD

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The investment

Valuation framework. A platform with multiple drivers.

A market-based approach using relevant technology comparables and an EBITDA-multiple sensitivity analysis.

TECHNOLOGY VALUATION BENCHMARKS (EV / EBITDA)
  • Payments technology5.5×–14.0×
  • Retail technology(POS / commerce)~10.5×
  • Software(SaaS)~24.5×
  • Data(Information services)~11.5×
  • Hardware(Equipment / IoT)~8.6×
  • AI-enabled platformn/a(no consistent premium)
Bright.Blue

A connected commerce platform combining payments, retail, software, retail intelligence, AI and hardware, with high recurring revenue and margins.

ILLUSTRATIVE ENTERPRISE VALUE — USD MILLIONS
Adjusted EBITDA8×10×12×14×16×
$25m$200m$250m$300m$350m$400m
$50m$400m$500m$600m$700m$800m
$100m$800m$1.0bn$1.2bn$1.4bn$1.6bn
TARGET MULTIPLE
12×

Central discussion case, with 8× – 16× as the main range and 18× as an upside scenario with further scale and recurring earnings visibility.

KEY FACTORS FOR MULTIPLE
  • Recurring earningsGrowing, high-margin, repeatable revenue from an installed base.
  • Multiple revenue streamsRetail, media, payments, retail intelligence and software on one platform.
  • Scalable and capital efficientSPV model, partner assembly and remote operations.
  • Execution and visibilityContracted rollouts, live estates and clear growth pipeline.

Sources: Public market comparables (selected: payments, retail tech, software, data and hardware). Multiples are indicative and for reference only, not a Bright.Blue valuation.

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The investment

Capital-Efficient Growth. Funded by SPVs.

Bright.Blue deploys and monetises the network while third-party SPVs finance device ownership.

$387.7m
Projected device capital requirementCumulative 2026–2030
19,385
Projected financed devicesBy end-2030
$20,000
SPV purchase pricePer device in the source model
HOW THE MODEL WORKS
SPV / InvestorsFund and own the devices
Bright.BlueSupplies the technology, deploys and operates the platform
RevenueHardware sales plus ongoing platform and monetisation income
  • Scalable to 20,000+ devices
  • Limited balance sheet use
  • Recurring, high-margin revenue
  • Aligned, long-term SPV structure
The result:

A larger, faster network with strong, recurring returns and efficient use of capital.

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The investment

Why Bright.Blue. Why Now.

An operating connected-commerce platform with multiple monetisation paths and a capital-efficient route to global scale.

$2.74bn
Cumulative revenue2026–2030 management forecast
35.3%
Blended gross margin2026–2030 projected
19,385
Connected devicesEnd-2030 management target · not contracted
  1. 01
    Proven operating platformLive UK network and commercial activity
  2. 02
    Vertically integrated technologyDevices, electronics, cloud, payments, AI and media
  3. 03
    Multiple revenue streamsTransactional, recurring and advertising income
  4. 04
    Capital-efficient expansionSPV-funded device ownership, subject to financing
  5. 05
    High-margin revenue opportunitySoftware, media, listings and retail intelligence
  6. 06
    Significant global growth potentialUK operating base and staged US expansion
  7. 07
    Experienced leadershipEnterprise technology and international operations
  8. 08
    Operating leverage & scalable deliveryPartner assembly, remote deployment, AI-enabled support and centralised operations

One platform. Multiple revenue streams. Capital-efficient global scale.

All three headline metrics are management projections, not historical results. Growth depends on execution, financing and market conditions.

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Speaker notes